We've seen a seismic shift towards convenience, health consciousness, and premium experiences - all trends that canned beverages perfectly encapsulate. Launching canned beverages allows you to tap into a rapidly expanding market, diversify your product offerings, and meet the evolving demands of today's consumers.
- Cannabis canned beverage market is expected to grow to $117B by 2032 at a rate of 58% (Fortune Business Insights)
- Ready-to-drink Coffee surging towards a projected $64.78 billion by 2032 (Fortune Business Insights)
- Kombucha market set to triple by 2032 (Credence Research)
- Hard Seltzer market, valued at $16.5B in 2023, is expected to more than quadruple by 2033 (Precedence Research)
- Read-to-drink Tea market is forecasted to reach nearly $47 billion by 2028 (Arizton Advisory & Intelligence)
Beverage production can be daunting, but knowing where to start and how to optimize your procedures is the first step to tap into the explosive growth of canned beverages. If you're considering launching a craft beverage, check out the complete guide to production and packaging here.
SETTING UP YOUR FACILITY
Watch step-by-step how Baked Chicken Farm built their beverage production facility and launched their Nano Emulsified THC Beverage (2min).
STEP-BY-STEP OVERVIEW
STEP #1: WATER HEATING & CIP
Baked Chicken Farm begins with heating 700 gallons water for making two Brite tanks in a day (310 gallons = 10 barrels), plus additional hot water for their Clean-In-Place (CIP) process. Their instant water heater loops the water until it reaches the optimal temperature of 140°F. This is critical for both the beverage formulation and the cleaning and sterilization processes.
STEP #2: MONITORING & MIXING
The heated water is monitored through a water meter to ensure precise measurements for their recipe. Using fluid transfer pumps, they move the water into the Mixing Tank, add raw ingredients, and maintain a controlled temperature of around 120°F.
STEP #3: PASTEURIZATION & TRANSFER
The mixture is pumped into a pre-sterilized Brite Tank. To ensure safety and quality, they re-pasteurize the drink using a heat exchanger connected to an oil heater. This process ensures their THC beverage remains pasteurized in a sealed environment.
STEP #4: RAPID COOLING & CARBONATION
Once pasteurization is complete, they quickly cool the drink to 40°F using another heat exchanger and glycol chiller. This rapid cooling prepares the beverage for carbonation. After an overnight of carbonating, their drink is ready to be canned.
STEP #5: EFFICIENT PACKAGING CYCLE
Their streamlined process allows them to heat, mix, pasteurize, cool, and carbonate all within a 12-hr day. By the next morning, their beverage is ready for canning. With the Nano ACS canning system they package 620 gallons per day, or 6,600 12oz cans.
Interested in exploring how to launch a beverage line? Consult with Cask on setting up your craft beverage production facility and processes for optimizing packaging and getting new products to market.
